In a continuation of our new series where we're going behind the scenes in existing businesses as we pull back the curtain into their entrepreneurial struggles, find valuable opportunities for them and craft their ideal business.
In this episode, we're joined by Shawnna Journagan, an amazing artist with experience as a Designer, Copywriter, and co-founder of The Living Room Theatre. Shawnna has transitioned her art to an online store, however, she's struggling with marketing in terms of figuring out what exactly she should be spending her energy and time on and also knowing what is going to work and what's going to take her to the next level.
Tune in as we unpack Shawnna's entrepreneurial challenges, help her connect with her business value, and craft her marketing vision.
In a nutshell, we speak about:
Shawnna's goals for her art business
Her biggest entrepreneurial struggles
How reaching out to your friends, family, and acquittances on what you're doing is a valuable milestone
Finding the marketing strategy that works for you without erasing your passion for the business
How to nurture your clients to be repeat customers or advocates for your business
… and so much more!
Check out Shawnna Journagan:
Facebook: @SJournaganArt
Instagram: @shawnnalot
Pinterest:@sjournagan
Quotes:
As business owners, we feel like we have to do certain things because we've been told that that's how you grow or create your business. But when you get clear on your value, how you're providing that value, and what feels good and right to you, there's permission to do the things that feel good and right to you and have an impact. And most times, they have more impact because it is more natural, not forced.
